James B. Lansing (JBL!) builds loudspeakers designed to carry sound farther, clearer, louder. JBL is born.

Artists record the tracks. Engineers shape the mix. And JBL studio monitors fill the recording studio as the songs come alive.

Peace, love and loud. Music fills the fields around Woodstock, carried across the legendary crowd through JBL speakers.

Windows down. Highway stretching ahead. JBL sound is officially in cars, so drivers can tune into unfiltered sound, wherever the road takes them.

Footsteps behind you. Teammates call from your left. An explosion ahead. JBL Quantum debuts to put players inside the action.

JBL and Martin Garrix invite emerging artists to the JBL Music Academy, where they build tracks, explore the industry, and step into the spotlight.